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Establishing Your Brand

Content Creation

Get Strategic about Content

Dash Social creates platform-specific content that aligns with your marketing strategy. As part of our research and planning, your business model and goals are articulated for clarity and strategic content creation. Your Content Strategy is essential for desired results, such as increasing engagement, brand popularity and website traffic.

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Social Media Content Creation by Dash Social is centered around your branding message. Each platform, whether it be Facebook, Instagram, Pinterest or Linkedin has a unique audience and culture within the channel. Knowing your target audience and motivations is essential for your Content Strategy. Discuss your options with us by booking a session below.

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Website copywriting and blog writing are two very different mediums. Content creation for your website prioritises your brand and showcasing your products and services in the form of landing pages. While your Blog articles are designed to drive traffic through search engine optimisation with keyword-rich content and lead magnets that capture lead opportunities. We have specialists in SEO and Google can guide our approach to your Content Strategy. Creating relevant, fresh content and growing your database with Dash Social.

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At Dash Social, we create platform-specific
Instagram - the content is created using a 9-grid system - it needs to project the branding of the business. The same applies with PinterestFacebook & Google My Business is about engagement, posts that create an urgency or are informative & entertaining depending on the content strategy. Blog content is a multi-faceted approach, it speaks to Google with keyword-rich, relevant fresh content, capturing your audience to motivate them to engage with your brand online. Getting them into your database!

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You can relax.
We've Got This.

Keyword-rich Content Creation

Content is done for you with a directive in mind. We reach more customers by creating keyword-rich posts that show your business when your clients are searching either by location, hashtags or search terms.


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Our Services.

Your content creation strategy needs aligns with your marketing and business objectives. We can Our services include:

Copywriting - At Dash Social, we utilise various tools from scheduling platforms, graphic design platforms, and research and analytical data to determine our clients’ positioning.

Blog Writing - An important function of blog writing is to assess the metadata. We analyse current trends and assess the keywords that your clients are currently searching for. We apply this to your content to empower your SEO, helping you get found online.

Marketing Material Content - Branding collateral is a fantastic by-product of the content we create. The digital media is available for you to repurpose or request additional designs and layouts for cross-platform integration or use with print media. Helping you stay on-brand, stand out, and stay on-point, maximising the impact of your marketing strategy for brand awareness.

Social Media Content:

  • LinkedIn - grow your professional connections.
  • Facebook - increase engagement with your brand using voice and tone.
  • Instagram - increase lead generation through the use of imagery
  • Pinterest - creating a scrapbook of your brand imagery increasing relevant website traffic
  • Google My Business - adding relevant content to grow your industry share of voice and add to your local SEO power.

Our Process.


Discovery

The first step is our discovery sessions to familiarise our team with your brand, your goals, and your current approach to social media.


Design

Next is design and planning the content for specific platforms using content and templates that can be repurposed as required. 


Develop

To finalise there's review process to qualify the content for publishing. Every piece is composed with your brand strategy in mind. You can request edits as required. 

Our Technique.

Contact us for your free discovery session now to find out more. 

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What they said.

The training/information that Kay supplied during our one hour coaching was absolute GOLD. Kay has an incredible understanding of LinkedIn and I am super excited to start implementing the changes she recommended.

Jo Stevens The Zen Zone

I have used Kay this year to highlight and maximise my presence on some of the social media sites, and have found her to be not only hard working but an awesome person and someone who I really like do business with. This lady knows her stuff, do not hesitate, jump on, and give her a call to get started !!!!

Shane Anderson Self Employed


Talk to Dash Social About Creating a Social Strategy for your Business.

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